A Personal Case Study by Haresh Prajapati: The UV Sticker Journey
Client Overview
My name is Haresh Prajapati, and I’m the founder of Lily & Lace, an independent fragrance brand created with a focus on nature-inspired femininity and sophisticated elegance. From the start, my goal wasn’t just to create a beautiful scent—it was to deliver a complete experience through luxurious yet accessible branding.
While crafting the fragrance was a labor of passion, I soon realized that product packaging would be just as important as the perfume itself. In a competitive beauty and personal care market, first impressions are everything. Customers are drawn to aesthetics, textures, and presentation even before the scent is experienced. I needed packaging that could visually tell my brand story—elegance, modernity, softness—and bring my product to life on a retail shelf.
That’s when I reached out to Tagsen, a trusted name I discovered while researching premium printing services in India. I had seen their expertise in custom stickers, brand collateral, and digital packaging solutions—and I was confident they could bring my ideas into reality.
The Challenge – Tagsen Team
From our very first conversation, the Tagsen team understood my concerns: I wanted a label that would reflect luxury but wouldn’t break my budget. I also wanted something different from the usual matte or glossy paper stickers that are commonly used in the industry.
The challenge was to:
When Lily & Lace approached us, we could instantly feel their passion for the brand. As a startup, they wanted to make a real impact, but they didn’t have endless resources. Their packaging had to be special—it needed to feel premium, reflect their floral, feminine style, and stand out from day one.
The product? A sleek glass perfume bottle that demanded precise labelling. But this wasn’t just about sticking on a label—it had to look flawless—no bubbles, no peeling, no faded print over time.
There were also technical challenges. Perfume bottles face constant handling, moisture, and oils, which ordinary stickers wouldn’t survive. We had to create a solution that stayed beautiful and durable through everyday use.
Of course, we knew budgets were tight. But compromising on quality wasn’t an option—the label had to feel as special as the product inside.
For us, the challenge was clear: help Lily & Lace turn their product into something customers would instantly admire and trust without the stress of high costs or complicated processes.
Our Solution – Tagsen Team
The first thing we focused on was choosing the right material—something that looked elegant but could handle real-world use. We went with matte vinyl, not just because it’s waterproof and oil-resistant, but because it has a smooth, soft finish that makes glossy details pop. It’s the perfect match for glass perfume bottles and gives that subtle, premium feel.
Design-wise, we worked side by side with the Lily & Lace team to capture their brand’s essence. They wanted something soft, romantic, and fresh—so we created a deep navy-blue background to give the bottle a rich, modern look. The pastel flowers in pink, yellow, and teal added a gentle, floral touch that reflects the fragrance itself.
To highlight the logo, we added spot UV gloss, making the brand name and selected flowers shine when the light hits them. It’s the kind of detail people can see and feel—adding texture without overcomplicating the design.
We also made sure every label was die-cut to fit the bottle shape perfectly, avoiding bubbles or peeling edges.
Before going into full production, we ran a test batch and shared proofs to make sure every detail met our standards—and more importantly, the client’s vision.
Results
I’ll be honest—the final product completely exceeded my expectations. The first time I held the finished perfume bottle in my hand, I couldn’t stop smiling. The label made the entire product feel elevated, like it belonged on a boutique shelf.
The UV gloss on the logo and little floral accents caught the light in such a subtle, beautiful way. It wasn’t over the top, but enough that people noticed. Customers naturally picked up the bottle—not just to smell the fragrance, but to run their fingers over the label. That small detail made a huge impact.
The colors came out bold, rich, and exactly how I pictured them. Even under store lighting, the bottle stood out without me saying a word. It looked high-end, but still true to the delicate, floral vibe of Lily & Lace.
What really impressed me was the texture—the matte finish felt soft, while those glossy accents gave it that touch of luxury you normally only see with expensive packaging.
But the real test was durability. Weeks after launch, the labels held up perfectly. No peeling, no bubbling, even in humid storage. I even tested a few bottles in my own bathroom—steam, oils, moisture—it survived everything.
Client Testimonial – Haresh Prajapati
“When I started Lily & Lace, I had a clear vision for my brand—but like most new businesses, I had limited resources and big expectations. I knew packaging would play a huge role, but I wasn’t sure how to bring my ideas to life. That’s when I found Tagsen.
From the first conversation, their team really understood my needs. They didn’t just treat it like another print order—they treated it like they were building something for their own brand. Their suggestion to use UV sticker labels was a game-changer for me.
When I received the final product, I could instantly see the difference. The stickers looked premium, the print quality was sharp, and the overall feel of the packaging elevated my product to another level. It wasn’t just me who noticed—the feedback from customers has been amazing. Some even told me they chose Lily & Lace just because of how attractive the packaging looked.
For a small brand like mine, first impressions are everything. Tagsen made sure my product looked its absolute best. Their professionalism, patience, and attention to detail impressed me, and I’ll definitely be working with them again.”
— Haresh Prajapati, Founder, Lily & Lace
Conclusion
Working with the Tagsen team helped me turn an ordinary perfume bottle into an extraordinary product experience. The UV-printed label brought elegance, texture, and meaning to the packaging—while also being practical, durable, and cost-effective.
If you’re a business owner or creative launching a product—especially in beauty, wellness, or luxury goods—my advice is simple:
Don’t compromise on packaging. It’s the first thing your customer interacts with.
Choose vendors like Tagsen who understand branding and material science, not just printing.
Consider the value of touch. Spot UV and texture speak louder than a thousand words.
Prototype and test everything. A good partner will help you refine until it’s perfect.
Thanks to Tagsen, Lily & Lace has established a visual identity that reflects its inner beauty. The UV sticker didn’t just label a product—it built a brand.
